Zaneek A.

An image showing a plant, with a blurry background. A picture of a product without a trademark. A Photo of the News that’s been used elsewhere. All of these are not suitable for typing words into a search box. You don’t know the name of what you see, or the correct name wouldn’t narrow it

You’re looking at two different versions of the same Kindle or Fire tablet on Amazon, one is a couple of dollars less for no particular reason listed. The more expensive is only the device name. The less expensive one is the Ad-Supported, or perhaps Special Offers, if you’ve stumbled onto an older or refurbished item.

Every few months, someone says that AI Startups in Silicon Valley have had their AI moment and that the money and the valuations are too crazy to sustain this amount of hype. Then a company nobody outside a group chat had heard of a year earlier closes a round that makes the last one look

The dollars are not easier to justify when it comes to marketing budgets. Finance teams want to see that a media dollar resulted in a business outcome, not that 100% of it was the responsibility of the media dashboard platform. That pressure, coupled with the rapidly changing privacy environment and the availability of a wide

You’re browsing through the list of your conversations and there it is, a little green dot perched on the Bitmoji of a friend. Perhaps it’s beside an individual whom you have not spoken to in weeks. Perhaps it appears right when you’re about to send a Snap. Either way, the following question is one of

It’s something Gartner has been measuring for nearly a decade and it hasn’t budged in a direction that’s good for the sales team: Buyers in the B2B space only spend approximately 17 percent of the total purchase journey with potential suppliers. Divide that between two or three bidding companies, and one salesman will typically get

In every industry, there are the names that circulate quietly, without billboards or ads, but that are known by more by word of mouth than anything else: the names that show up in the same conversations but are never the ones that dominate. One of those names is Interamplify. You’ve probably seen it on a

Your topics and multiple stories are simply a way of choosing one subject that your audience is interested in and then creating multiple, different, and independent content pieces to dive into that subject. Every piece, every “story”, every sub-question, or different audience segment has a different angle, format, or nuance, but they are all tied

SEO is more important than ever and misunderstood. With algorithms changing regularly and information search tools evolving thanks to AI, a solid and effective SEO strategy isn’t a luxury anymore, it’s a necessity. It is the difference between a growing business and a business that’s buried. At Tech Trick Solutions, we’ve been studying what really

As if you ever spent a single second trying to build a business, launch a product, or build an audience, you’ve encountered a painful fact: Marketing tips abound. Everyone has an opinion on hacks, tactics, and the latest changes to the platform algorithm when it comes to podcasts, YouTube channels, and LinkedIn gurus. However, all